Steve Kaplan's Blog

October 8, 2010

The Tour is Underway!

Filed under: Bag the Elephant Unplugged — stevekaplan @ 10:15 am

So far, the tour has been a complete eye-opener. Not only have I seen so many different campuses (one couldn’t be more different from the next), but the students I have met and worked with have surprised me tremendously. The students’ take on the economy, big corporations, the banking industry and how they gauge success is pretty surprising.

We’re heading to Penn State and Penn University next week. More details to come. Check out photos from the tour here.

How do you gauge success?


Arizona State University



September 14, 2010

How Do You Portray Your Personal Brand

Filed under: Bag the Elephant Unplugged — stevekaplan @ 3:54 pm

Let’s face it… whether we like it or not, we are all our own brand. Keep this in mind when you’re uploading photos to your facebook page, when you’re sending an email, or even when you’re checking out at the grocery store. What you say, how you say it, what you write, what you put on the internet… all of this is a reflection of your personal brand.

This Thurs, for my University Tour, I am visiting Grambling State University to speak to their business students about a variety of topics including branding. One of the classes is hosting a branding competition where I am judging the top 3 personal branding collages. As I judge these collages, and going through the criteria of what makes a great personal brand, I am wondering what you think makes a first-place personal brand I know my criteria, but what’s yours?

So remember… you are a brand. Do you like your brand?

brand contest

Judging personal brand collages in the conference room.

September 2, 2010

Check Out These Humorous University Tour Videos

Filed under: Bag the Elephant Unplugged — stevekaplan @ 10:31 am

We couldn’t be more excited for the University Tour. For those of you who don’t know, this Tuesday, September 7, I’m visiting Tulane University to speak with the Tulane Entrepreneurs Association. This kicks off my Bag The Elephant Unplugged University Tour where I’m traveling across the nation to visit different universities and addressing today’s issues: economic, environmental, and political. I will also provide insight and advice to better prepare the students for business and life. I’ll keep you posted on the schedule. In the meantime, check out the videos here. These videos cover some of the topics I’ll be addressing.

What do you think is most important to discuss with the nation’s future leaders?

August 3, 2010

Bag the Elephant (TM) Unplugged

Filed under: Bag the Elephant Unplugged — stevekaplan @ 10:34 am

Lots of exciting things going on here!

We’ve been spending a lot of time working on our University Tour University Tour

As of now, here are the universities we are visiting soon:

9/7: Tulane

9/16: Grambling State University

9/21: University of Illinois

9/29: Arizona State university

10/4: Cornell University

10/11: Penn State university

Mid-Oct, we will be visiting more universities for Round II. I’m excited to work with college-age students, and I’m hoping to make an impact, and help them prepare for business and life.

Any ideas on topics this group would like to hear about?

July 16, 2010

Generation Y…. Why Me?!

Filed under: Bag the Elephant Unplugged — stevekaplan @ 1:19 pm

I’v e been thinking a lot about our nation’s next generation, commonly known as Generation Y.

college tour

Image Courtesy of mishra26 via Flickr

America’s next generation is faced with an unprecedented number of challenges on many fronts.  The economic landscape has been altered considerably placing the country into an industrial evolution.  Many of the industries that shaped their parents’ world have either been eliminated or are in a state of chaos.  If you think about it, almost every single 18-25 year old knows firsthand someone directly impacted by the current economic downturn. We consistently hear how the next generation will bear the burden of today’s consequences.  It’s everywhere- the news, the media… you can’t miss it. There is tremendous pressure placed on the next generation as they look to make their way on the world.

But what does the next generation think about the world they are inheriting?  How will they make their mark?  What are their hopes, dreams and fears as they set forth into the vast unknown?  Everyone is talking about the next generation, but nobody is listening to them.

Unitl now.

I believe that the future success of our country, on the national, state and local levels, is dependent on our next generation of leaders.    I have a strong passion and commitment to utilize my skills and experience to provide as much assistance as I can to help pave the way for this generation, enabling them to be more prepared and to shorten the learning curve to success.  To that end I have developed the Bag the Elephant™ Unplugged University Tour.” I’m excited to share this news with you.

More updates to come.

What do you think of the position the next generation is in to resolve the current environmental and economic crises America’s facing?

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