Steve Kaplan's Blog

March 10, 2010


Filed under: Elephants — stevekaplan @ 9:53 am

If you’ve been on my website, or heard of two of my books: “Bag the Elephant” and “Be the Elephant,” you’re probably wondering WHY Elephant? For me- and for many of you- an elephant is a lot more than an animal of the jungle. An Elephant can drastically impact your business. An Elephant can potentially impact your life. For those of you looking to grow your business, that may have sparked your attention.

Have you ever dreamed of landing that big account? That monster contract that could put you over the top? You’ve probably entertained the hope of dramatically increasing the size of your profits- and your paycheck. Perhaps you’ve already had a taste of the prosperity that can be yours when you ink the paperwork linking you with that Big Customer- the “Elephant.” An Elephant is that big account, that huge customer… the contract that could lead to huge financial rewards. Bagging an Elephant takes a lot of time and patience, but there are huge benefits to bagging a few Elephants opposed to several small businesses. There’s much you need to learn about Elephants before you bag one. Trust me. If it were easy, everyone would do it. You need to think like an Elephant, understand the Elephant, and get on the “Bag the Elephant” Track . My Bag the Elephant Strategies and Tactics have helped me and thousands of others land that big account. I know how Elephants think, what Elephants feel, how Elephants act, because not only have I sold to Elephants, I’ve been the Elephant.



1 Comment »

  1. looking for your website

    Comment by mei — January 29, 2011 @ 12:15 am

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