Sometimes I wonder if the voicemail was invented to ruin salespeople’s lives. I have a hard-and-fast rule on voicemails for new prospects: don’t leave them, ever. Because people really don’t know who you are, 99.9% of them won’t call you back, and all you’ll accomplish is to look desperate. Even worse, if you do leave a voicemail, you bar yourself from calling them back, at least for a few days. Voicemail lobs the ball into their court, where you don’t want it, for if they don’t feel like playing with you, you’re out of luck.
Image Courtesy of Flickr via Christian O’Brien
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